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HW Greenham & Sons, 100% Australian-owned beef processor, today announced a multi-million dollar investment to transform its Tongala processing facility.

The most significant capital investment in the company’s history will see the new state-of-the-art facility produce premium quality beef for world markets and create 230 new full-time jobs. The Company’s Managing Director, Mr. Peter Greenham paid tribute to his late father, who built an enviable legacy since commencing the Tongala operations in 1993.

“Tongala was our first home, and we’re pleased to invest in the facility as we see an exciting opportunity for the Goulburn Valley region within the Australian Beef industry,” Mr Greenham said Whilst the Tongala facility has been focused on producing lean grinding meat for export markets, Greenham’s more recently acquired facilities, Greenham Tasmania and Greenham Gippsland, have built an enviable reputation for producing high-quality beef brands, including Cape GrimBass Strait, and Altair Wagyu.

These brands are strongly supported by Australian cattle producers who are part of Greenham’s lifetime traceable programs, which give access to key retail and foodservice customers around the world. “We are seeing increasing demand for high-quality Australian Beef from our customers, and this expansion at Tongala will allow our business to grow with that demand,” said Mr. Greenham Peter continues, “It also provides new opportunities for beef producers in the Goulburn Valley who join our supplier program.”

Greenham’s free-range barley-fed brand, Wanderer will be processed at the facility as well as a new brand currently in development that will be exclusive to the Tongala site.

Construction begins in August 2021, with Shepparton based, CAF consulting selected to manage the build.

The new facility will be custom designed with the latest processing equipment, increasing Greenham Tongala’s production capability from 50 tonnes a day to 200 tonnes a day and giving access to over ten new export markets.

While the new facility is being constructed, Greenham will continue operations, accepting all cows and bulls as business as usual.

The company appreciates the support of the Victorian Government through its Regional Jobs Fund, which will make a meaningful contribution to the project.